We solve your
sales, marketing
& Sustainability
challenges
– big or small!
We solve your
sales, marketing
& Sustainability
challenges
– big or small!
Sustainability reporting
We can help you develop sustainability reports that are backed by evidence and accompanied by engaging stories for all your stakeholders.
Intelligent storytelling
As experienced storytellers, we can help you develop meaningful and long-lasting connections with customers, employees and other stakeholders.
Account-based marketing
We can personalize ABM campaigns to not only attract, engage and nurture your target audiences but also to align your marketing and sales departments, too.
Content marketing
We offer content marketing strategies and campaigns to get your message across to the people that matter.
Copywriting
Whether it’s branding, positioning and campaigns or copywriting of localized content, we work with value propositions, websites, brochures, case studies, and much more.
Social media strategy
We offer SoMe content creation, SoMe strategy creation and even customized SoMe workshops for all your SoMe needs.
FLSmidth’s acquisition of thyssenkrupp’s Mining business required cylindr to plan and execute a broad range of content and activities – including the Day One celebrations.
See challenges we’ve helped clients to solve
SUSTAINABILITY CHALLENGE
“PLAN AND IMPLEMENT OUR SUSTAINABILITY STORYTELLING”
Denmark-based FLSmidth A/S leads the world in sustainable solutions for the mining and cement industries. The corporation works closely with cylindr to shape and express its sustainability narratives, engage stakeholders and help with sustainability reporting.
FLSmidth
Sustainability
Storytelling
SUSTAINABILITY CHALLENGE
“PLAN AND IMPLEMENT OUR SUSTAINABILITY STORYTELLING”
Denmark-based FLSmidth A/S leads the world in sustainable solutions for the mining and cement industries. The corporation works closely with cylindr to shape and express its sustainability narratives, engage stakeholders and help with sustainability reporting.
FLSmidth
SALES CHALLENGE
“Help us implement Account-based Marketing”
“It has been a real pleasure to work with your team – you clearly demonstrated deep understanding of what drives success in our industry, as well as the ability to navigate the internal dynamics of an internationally active company.”
Salvador Ruiz
Group Marketing Manager,
AlfaPeople
ABM
Strategy
SALES CHALLENGE
“HELP US IMPLEMENT ACCOUNT-BASED MARKETING”
“It has been a real pleasure to work with your team – you clearly demonstrated deep understanding of what drives success in our industry, as well as the ability to navigate the internal dynamics of an internationally active company.”
Salvador Ruiz
Group Marketing Manager,
AlfaPeople
OUR work in action
Visit our content showcase, contentWorks, to see some of the content we’ve created for a wide range of industry sectors. With vast experience delivering blog posts, print and online articles, brochures, case stories and more, we aim to deliver stories that are meaningful and effective to our clients’ target audiences.
BRANDING CHALLENGE
“REINVENT OUR BRAND STORY TO INSPIRE AN EXCITING FUTURE”
In 2017, we helped Arla Foods Ingredients rebrand itself with the highly popular storyline “Discovering the Wonders of Whey”. But in the following few years, the business expanded beyond whey, and cylindr once again took the brand to new storytelling heights with “Powering nutrition together”.
Arla Foods Ingredients
Branding
Storytelling
BRANDING CHALLENGE
“REINVENT OUR BRAND STORY TO INSPIRE AN EXCITING FUTURE”
In 2017, we helped Arla Foods Ingredients rebrand itself with the highly popular storyline “Discovering the Wonders of Whey”. But in the following few years, the business expanded beyond whey, and cylindr once again took the brand to new storytelling heights with “Powering nutrition together”.
Arla Foods Ingredients
M&A COMMS CHALLENGE
“Manage integration communications for our biggest-ever acquisition”
“It has a been a huge pleasure working with you both!
Thank you for all your great work!”
Fleming Voetman
(Former) Vice President for Sustainability,
Branding, Public Affairs & Marketing,
FLSmidth
M&A
Strategy
M&A COMMS CHALLENGE
“MANAGE INTEGRATION COMMUNICATIONS FOR OUR BIGGEST-EVER ACQUISITION”
“It has a been a huge pleasure working with you both!
Thank you for all your great work!”
Fleming Voetman
(Former) Vice President for Sustainability,
Branding, Public Affairs & Marketing,
FLSmidth
sharing our insights
Our blog IntegratedB2B reflects countless conversations we’ve had with B2B marketers, salespeople and top executives about how to close a steadily widening gap between the way they communicate with their B2B audiences and the way those same audiences want to be communicated to. We discuss everything from the specifics of content marketing to the all-important link between overall business strategy and sales & marketing plans.
CONTENT CREATION CHALLENGE
“WE NEED MORE VIDEO CONTENT – THE SOONER THE BETTER”
“Thanks again for a great and inspiring video production process last week! It was a pleasure to work with you!”
Stephanie Groth
Group Talent Director,
Carlsberg
Content marketing
Storytelling
CONTENT CREATION CHALLENGE
“WE NEED MORE VIDEO CONTENT – THE SOONER THE BETTER”
“Thanks again for a great and inspiring video production process last week! It was a pleasure to work with you!”
Stephanie Groth
Group Talent Director,
Carlsberg
KEY ACCOUNTS CHALLENGE
“HELP US PRESENT OUR PARTNERSHIPS TO OUR KEY ACCOUNTS”
Strategic partnerships are vital to winning in the IT industry. Together with Wunderman Thompson, we support three of the largest players with high-quality keynote presentations for Dell’s “Co.Lab” in-person events.
DELL TECHNOLOGIES
Storytelling
Strategy
KEY ACCOUNTS CHALLENGE
“HELP US PRESENT OUR PARTNERSHIPS TO OUR KEY ACCOUNTS”
Strategic partnerships are vital to winning in the IT industry. Together with Wunderman Thompson, we support three of the largest players with high-quality keynote presentations for Dell’s “Co.Lab” in-person events.
DELL TECHNOLOGIES
